{"id":133446,"date":"2026-07-13T18:09:17","date_gmt":"2026-07-13T16:09:17","guid":{"rendered":"https:\/\/www.optimanaturals.net\/about-us-2\/"},"modified":"2026-07-30T16:29:39","modified_gmt":"2026-07-30T14:29:39","slug":"about-us","status":"publish","type":"page","link":"https:\/\/www.optimanaturals.net\/en\/about-us\/","title":{"rendered":"About Us"},"content":{"rendered":"\t\t
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ABOUT US<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Our history and values<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Optima Naturals promotes natural wellbeing based on research, quality and scientific evidence.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tCertifications<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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About Us<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Our history and values<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Optima Naturals promotes natural wellbeing based on research, quality and scientific evidence.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Our company in numbers<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Products<\/div>\t\t\t
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Retailers<\/div>\t\t\t
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Happy Clients<\/div>\t\t\t
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OUR STORY<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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OUR ORIGINS: RESEARCH, INNOVATION AND MADE IN ITALY <\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Optima Naturals<\/b> was founded in Italy in 2005, following a long-standing partnership with William Ransom & Sons plc, the UK\u2019s oldest pharmaceutical company.<\/span><\/p>\n

From the beginning, the company invested in Research and Development and began producing its first <\/span>\u2018Made in Italy\u2019 food supplements<\/b>, distinguishing itself through its ability to make the most of innovative natural ingredients.<\/span><\/p>\n

Among its pioneering achievements were the introduction in Italy of ellagic acid-based formulations under the <\/span>Heart of Pomegranate<\/b> brand and the popularization of Manuka honey through the <\/span>Manuka Benefit<\/b> range.<\/span><\/p>\n

During the same period, <\/span>Colours of Life<\/b> was also launched, a brand destined to become one of the most recognizable lines within the Optima Naturals products.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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GROWTH AND CONSOLIDATION<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Over the years, Optima Naturals has developed <\/span>12 own-brand<\/b>, combining the development of <\/span>food supplements and organic skincare products<\/b>, thereby establishing a presence across various market segments and over 40 health-related categories.<\/span><\/p>\n

All production processes adhere to <\/span>GMP<\/b> guidelines<\/b> (Good Manufacturing Practice), guaranteeing quality and safety for consumers and industry professionals alike.<\/span><\/p>\n

This phase saw the consolidation of the company\u2019s distribution network in the Italian market, underpinned by the development of safe, effective formulas tailored to market needs.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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CONTINUOUSLY EVOLVING:
EVEN IN THE INTERNATIONAL MARKET <\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Thanks to its <\/span>high-quality standards<\/b> and the <\/span>certifications<\/span><\/a> it has acquired over the years, Optima Naturals continues to enhance the quality of its products and expand its range.<\/span><\/p>\n

Alongside dietary supplements, the company continues to develop organic skincare products, consolidating its presence in the Italian market and fostering <\/span>international expansion <\/b>through overseas partnerships.<\/span><\/p>\n

Optima Naturals believes in the value of <\/span>long-term relationships<\/b>, based on dialogue, trust and mutual success. This approach continues to guide the company\u2019s path of growth and innovation today.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Certified Quality<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Production in accordance with GMP guidelines, using selected raw materials and high-quality ingredients.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Research and Innovation<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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We invest continuously in research and development to stay up to date with market trends.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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EFFECTIVENESS AND SAFETY<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Effective, carefully developed formulas to ensure high standards in compliance with current regulations.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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LONG-TERM RELATIONSHIPS<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Solid, long-term partnerships based on trust and shared growth.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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OUR BRANDS<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Our 12 own-brand products best represent the values, vision and identity of Optima Naturals. Each one has a distinctive personality and strategic positioning, enabling us to respond specifically to different interests, needs and market segments.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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